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Betano signs agreement with Viktoria Plzen

Betano signs agreement with Viktoria Plzen

The bookmaker, Betano, has signed an agreement with the team Viktoria Plzen.

by Academia   |   comments 0
Wednesday, September 14 2022

Sports betting company Betano, which belongs to the Kaizen Gaming group, recently presented its new deal with Czech football club Viktoria Plzen. According to information from the bookmaker, the Betano brand will start stamping the sleeves and the back of the football team's shirts.
 
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Through this new partnership, Betano signs its fourth agreement with a football club that is part of the group stage of the Champions League. In addition, it is valid to say that Betano still has a great prominence in Portuguese football, as it has partnerships with three elite clubs in the scenario, namely: Porto, Sporting and Benfica.
 
According to the news revealed, the betting operator's deals is a result of Betano's strategic plans to increase its participation in football and become increasingly "the best and most trusted online sports betting house". It is important to say that, in the Brazilian scenario, Betano also has high credibility.
 

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With this in mind, to comment on Betano's new achievement, the commercial director of the Kaizen Gaming group, Julio Iglesias Hernando, said: “Supporting sports and supporting individuals and teams who write exceptional sports stories has been a key pillar of our strategy at Kaizen Gaming from the beginning. Seeing our Betano brand at the top of the Champions League sponsorship table is proof that this strategy is paying off.
 
Meanwhile, the manager of Betano in Brazil, Alexandre Fonseca, commented on the growth of the brand in the European and Brazilian scenario. In his speech, Fonseca highlighted: “We are proud to be present in the Champions League as the betting brand with the most presence of master sponsorship among the clubs that will participate, which reaffirms the solidity of our trajectory and the vision of growth. continuous into the future.
 
It is important to say that Betano renewed its partnership with the Brazilian football team, Fluminense, until 2025. In a note, the club's president, Mário Bittencourt, had said: “The renewal of this sponsorship contract, with two new bases, brings Betano and Fluminense even closer. Betano has stood out in the scenario for its boldness and professionalism. It is present on several fronts and always with great care” [...] “This new stage of the master sponsorship is proof of the strength of the club's brand and that we honor our marketing commitments with our sponsors. Our vision is that by joining forces we will make Fluminense stronger and stronger.
 

Betano

Sports betting company Betano is part of the Kaizen Gaming group. The company's international brand is present in several markets around the world, such as Brazil, Portugal, Germany, Romania, Greece and Cyprus.
 
As part of ESSA, Sports Betting Integrity, Betano received three awards in 2020 at the EGR Marketing & Innovation Awards, for its investment in Responsible Gaming, Technology, Creative and High Quality Communication and Social Impact campaigns.
 
In its sponsorships, Betano is known for being the brand that sponsors clubs such as Olympiacos, Sporting CP, Steaua de Bucharest, Atlético Mineiro, Fluminense, Marítimo, Sporting da Braga and Os Belenenses.
 
Among other functions, on its platform it is possible to find markets for different modalities, such as casinos, electronic sports, tennis, table tennis, basketball, and of course, football.
 
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